Strategic Creativity at Work

Life-cycle assessment of rules and regulations

In sustainability we often talk about life-cycles of buildings, products and anything physical that we make. A life-cycle assessment will include thinking about what happens to the product once it is no longer in use, be that how the materials will be decommissioned and disposed of, recycled, or re-used and renewed. We recognise that physical things have use-by-dates and we plan accordingly.

What if we took the same approach to rules and regulations? From the way we make laws for society, to the way we choose the rules that we personally live by, thinking ahead to the time when that rule will no longer be useful to us will give us a deeper understanding of why it exists now and how to best apply it. It will also help us recognise the assumptions that makes the rule valid for now, and to recognise when the time comes to discard that rule or law in favour of something new.

We had a rule (well, more of a habit) of going to the toilet before leaving anywhere in London! (Your parents might have enforced something similar when you were eight!) In a big city, one is never sure if one will get stuck underground on public transport for an hour, become lost repeatedly, or find distraction in exciting goings on. It’s somewhat prudent to visit the water closet when one is not guaranteed of being able to find another, should one be in need.

And so, the rule became: go to loo before venturing outside.

Like all habits (and in the end, many rules become habits simply because we forget why we made them in the first place) this one had a good chance of sticking around. Visiting the bathroom quickly becomes part of the comforting routine of departure, such that when in a new city, one follows the same routine of going to the loo before venturing outside – not because one is actually at risk of not finding ablutions when one needs them urgently, but because one feels comfortable doing what one is used to.


Rewind a year or four to the moment when friend-in-big-city said, “Ooh, must visit loo before I go. Might get stuck on the tube.” In that moment we are very aware of why we are bringing this new law to existence, and there is also an implied prediction that when getting stuck on the tube is no longer a possibility, the Loo Law can be discarded.

Imagine if we did the same thing to even bigger and more important things.

“You must clean your room” might be an ethic you want to instil in your child around care of property, or it might be to keep you sane. You can think forward to the moment when the child shows care and concern for other rooms in the house as a time when you might relax the room-cleaning regulation. Or when you yourself are less stressed with work as the era when mess is more acceptable chez vous.

Compulsory bike helmet use, as a societal-level example, helps to reduce the number of injuries and deaths from people moving around on two wheels. A heap of carefully considered judgements make this choice right for now: the evidence says the risk of injury is high and research demonstrates helmets as a very good way of reducing that risk.

What if we then asked, “How long will this law be valid?” We would have to ask, “When will the risk of injury to be lower?” and, “When will helmets no longer be the most appropriate means for reducing that risk?”

This prediction of how long the law will be valid gives us some insight into our assumptions and values. Values about minimising injury, reducing the cost to the state, and also our assumptions about how cities and roads are designed and used.

We can do the same thing with occupational health and safety, with office procedures, rules about how long one works in a day or when lunchbreaks are allowed. It could be applied to who parks where, pub closing times, immigration law, building codes.

Whenever we are about to enforce something, we ask, “Why does this need to be compulsory and until when?”
A cradle-to-cradle approach to law-making. Understand what gives birth to this new rule, and think forward to the time when that rule will be old and grey and ready to be laid to rest.

What might things look like in a post-Loo Law era?

Filed under: Awareness, Reflections, Strategic creativity, Sustainability

Social impact, the circus and a new approach to problem-solving – Engineers Without Borders Conference 2011

Imagineering was the title of the 2011 Engineers Without Borders Conference, rounding off the Year of Humanitarian Engineering with a celebration of innovative engineering aid in developing countries.  There was also space for sharing best practice and reflecting how we can do more.

I opened my presentation with a handstand.    It was spontaneous and yet not without motive – we were in the carbohydrate slump slot forty-five minutes after lunch and shifting the energy was critical if I wanted to keep my audience with me.  So I got them moving, I did a handstand and we knew we were going to do things differently.  This presentation was about seeing problems through new eyes so as to find creative solutions with a more positive social impact. Read the rest of this entry »

Filed under: Creativity, Engineering, Physical creativity, Strategic creativity

Clowning for facilitators: present – connected – aware

Explore awareness and presence as a facilitator using clown and physical play  

This workshop is a unique opportunity to use concepts from performance and clown to help you develop your awareness and presence as a facilitator and communicator through physical practice, play and reflection.

No red noses or face paint in this session! Rather, an introduction to the stillness, complicité and openness that beginner clowns practice over and over in order to fully express themselves for the joy of their audience, with presence and apparent spontaneity.    Read more about the content for Clowning for Facilitators Perth 2012 and find the 2012 schedule for events around Australia here. Read the rest of this entry »

Filed under: Creativity, Physical creativity, Strategic creativity, , , , , ,

Public Transport for Perth in 2031: a new question

There’s something missing from Perth’s public transport plan for 2031. It’s subtle, it’s almost intangible and we could easily get by without it. We would create a transit system that effectively and even efficiently moves a predicted population of 3.5 million people around a new city. We probably wouldn’t even notice its absence.

But we would miss an opportunity.

Public transport for Perth in 2031: mapping out the future for Perth’s Public Transport Network outlines an ambitious project. It shows WA’s commitment to public transport and, in a way, it demonstrates a forward thinking approach to urban design and the premise that everyone in a city should have access to it.
But we could do more.

What if, instead of asking, “How do we move 3.5 million people around a city?” we wondered, “What does public transport mean to what Perth could be in 2031?” Read the rest of this entry »

Filed under: Collaboration, Engineering, Strategic creativity, Sustainability

Building strategic partnerships and creative collaborations: applications open for 2011 programme

I am looking for an organisation to participate in an innovative project to develop their capacity for building healthy, strategic partnerships and provide the space for creative ideas.  Ideally working within the engineering and built environment sector, the organisation will benefit from my experience as a civil engineer, strategic facilitator and circus performer.  The co-designed, innovative programme will challenge your people to see their work upside down and back-to-front and examine why they do what they do in the way that they do.  It is available to one organisation as part of a Diplome du Yoga I am studying at The University of Lille (France).

Filed under: Collaboration, Creativity, Engineering

Clowning for Facilitators: new workshop and a new thought

Clowning for Facilitators is a workshop I’ve had in mind for a long time. Even before I started to study Clown, I was fascinated by the similarities with facilitation:  a clown is continuously reading her audience, finding the path to an outcome that works for both performer and watcher.  She blurs the line between actor, satirist, improviser, comedian and teacher. There is a magical ability to work the energy in a room and show it something anew. Read the rest of this entry »

Filed under: Collaboration, Creativity, Physical creativity, Reflections, Strategic creativity,

Engineers v. entrepreneurs: the great impro-off

Every played at improvisation? These are the exercises actors use to be able to create whole performances from scratch on the spot. Improvisation in companies takes those exercises and applies them to building skills which help improve business performance. On the surface, it looks like a facilitator having you running around and playing games to stimulate your creativity and capacity for complete ridiculousness. What it actually does is help you practise bringing more of your great ideas to your company. Read the rest of this entry »

Filed under: Collaboration, Creativity, Engineering, Strategic creativity, Sustainability, , , , ,

Is a creative engineer still an engineer?

What did Eurostar engineers do to make the journey to Paris more pleasurable?

They removed several thousand tonnes of dirt and shortened the journey by about 45 minutes.

What would Rory Sutherland, advertising guru, have done?

Read the rest of this entry »

Filed under: Collaboration, Engineering, Strategic creativity, Sustainability, , , , , ,

Engineering + strategic facilitation + circus training = ?? The serious side to play.

When I was 8 I talked of running away to join the circus.  By 15 I was far too serious to consider anything so frivolous, and enrolled in an engineering degree as a close alternative.

A decade after graduating, and following roles in organisational development, strategy, change, sustainability and even social enterprise, I find myself just a few days from boarding a train to live out my eight-year-old dream by training with Greentop Circus in Sheffield. Read the rest of this entry »

Filed under: Engineering, Strategic creativity, , , , ,

A brief history of time: engineer runs away to the circus

November, 2001 ish: Awarded engineering degree

October 5, 2009: Audition for circus school.

October 14, 2009: Offically accept an offer to study for three months, full time, at the Greentop Circus in Sheffield.

October 14, 2009 (approximately 30 seconds later):  Much high-fiving, ecstatic silly-dancing and general excitement.

October 14, 2009 (approximately 1 hour later):  Wondrous marvelling at the crazy journeys life can take.

(You can read about my adventures in the circus in runningawaytothecircus.)

Filed under: Engineering, Physical creativity, , , , , , , ,

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